There is a lawsuit that has been filed by Jenna Marie Duncan the plaintiff who comes from Long Island in the state of New York. The defendant in this case is cold stone creamery which is the parent company for franchising. The cold stone creamery lawsuit alleges that cold stone creamery misled its customers by using the name pistachio for their ice cream products.
The plaintiff argues that despite cold stone creamery claiming that their ice cream contains pistachios, the ice cream did not contain any pistachios levels. In the lawsuit, the plaintiff argues that cold stone creamery does not contain any pistachios and only relies on artificial flavours.
This claim according to the cold stone creamery lawsuit is a direct violation of the New York Business law which regard to deceptive marketing. The plaintiff claims that cold stone claiming that their ice cream contains pistachios when in fact there was none in their drinks qualifies to be called deceptive marketing which must be punished by the law. Â Therefore, the plaintiff demands that cold stone must be compelled to pay for damages for their deceptive marketing to all affected customers.
The Current Status of the Cold Stone Creamery Lawsuit
There was a ruling on the cold stone creamery lawsuit by a judge who ruled in May 2024 terming the lawsuit as a class action lawsuit. Â This means that if the lawsuit is successful then it could result in other clients who purchased the ice cream with similar expectations getting compensation.
The Cold Stone Creamery Lawsuit Compensation
The exact details of the compensation are yet to be determined as the case is still ongoing. Â However, should the case go all the way to a ruling which favours the plaintiff then a compensation in the region of $50 might be awarded to any client who bought the ice cream during the time in question basing on the deceptive advertisement.
Deceptive Marketing at Play Again
The Cold stone creamery lawsuit joins a long list of other such like lawsuits where companies are sued for deceptive marketing. In almost all these cases, the defendants who are often companies that manufacture certain products get accused of deceptive marketing. Â This is where you find one company saying their products contain one thing but then when investigations are conducted it is established that whatever the company promised in their products is not there at all and that the information they gave regarding their products is highly deceptive.
The intention of deceptive marketing is to lure clients to buy a company’s products thereby increasing the company’s sales.  In many cases, such marketing practices result in the company being sued by plaintiff who can be an individual or even the relevant authority and compensation to the affected clients granted.
Cold Stone Response to the Cold Stone Creamery Lawsuit
Even though the cold stone lawsuit is still ongoing, cold stone is yet to make comments on the case. They have not accepted the charges levelled against them or refuted them as is the case with other lawsuit. Â Whether they will do that or not time will tell but at this point the available details are that they have a case to respond in the cold stone creamery lawsuit.
